The Żubrówka Bison Grass Vodka Bar transports festival goers into the Polish Białowieża primeval forest. Guests are encouraged to get creative and use their imaginations whilst indulging in a fully sensory experience, including edible perfumes, bison grass flavoured sherbet and spherification balls that pop in the mouth producing a multi-textured taste sensation all at once.
To top it off, our core experience had you blindfolded as you took in the scents, sounds and tastes of Białowieża Forest (or more precisely, the bison grass from there that flavours the spirit), whilst sipping cocktails, allowing you, the consumer, to pinpoint the subtle flavour Żubrówka brings.
This was a fun one. The space at the festival wasn’t confirmed. I needed to pitch for it. Winning the pitch required coming up with something Festival No6 worthy, which meant out there but classy.
Luckily, we did win and Żubrówka got the experiential space, as well as being the official and only Vodka for the entire festival. Happy client, happy us.