At NYXL you go big or go home. For their 2021 roster reveal we did just that.
2021 saw a lot of new faces in NYXL, a new dawn of sorts, and we wanted to reflect that in the story we told over these three videos.
Set in a New York that’s facing its darkest moment, each one of these pieces focuses on a different element of the team; Tank, Support, and finally DPS. We tie the videos together with an evolving final shot of the sun rising on NYC.
And because NYXL fans love a good wallpaper, we teamed up with T-Mobile to deliver some fresh, lightly branded images for their devices.
