You know that one idea that you keep pitching but never quite makes it through to production. This was my one of those.
The surreal production cycle of a product, and it finally got made!
This was used to announce Gamefuel’s partnership with ESL and went out on ESL’s broadcasts. The fans showed their love every time it played.
Oh, and we also made a 3D throne out of cans as a little extra for the initial announcement.